A record of documented arms, meaning and origin, researched for the Geno family of Switzerland.
Reg. 0666 · Swiss, G–I
Coat of Arms & Family Crest Details
Symbols on this shield
mountThe ground held, and steadfastness upon it
fishA true and generous mind, and Christian faith
roseThe seventh son, and beauty with grace
Colours
Red (Gules)Means: Military strength
Gold (Or)Means: Generosity
Silver (Argent)Means: Peace and sincerity
Historical info
Source
J. B. Rietstap, Armorial Général, Gouda: G. B. van Goor Zonen, 1884–87
Blazon (the actual original written record)
“De gu. à deux poissons nageants d'arg., l'un sur l'autre, le second cont.; acc. en chef de trois roses rangées du sec. et en p. d'un tertre de trois coupeaux d'or.”
SwitzerlandNeufchâtel, c. 1745
Where the Geno Arms Were Recorded
Neufchâtel
Map of Switzerland showing where the Geno arms are recorded
The Geno arms were recorded in Neufchâtel, c. 1745.
This is where the arms were entered in the register. Families often moved to other parts of the country, so the same name can turn up in more than one region.
The body that granted and recorded arms in Switzerland in this period.
How Arms Worked in Switzerland
In Switzerland, coats of arms were not restricted to the nobility and were often adopted by common citizens and families. These symbols were passed down through generations to show family identity. When branches of a family grew, they often changed small details of the design to distinguish their own line from the original group.
Granting authority
Cantonal and civic authorities managed the use of coats of arms within their specific regions and local jurisdictions.
How they got arms
Families typically assumed their own coats of arms based on local custom rather than receiving them from a central monarch.
Where arms were recorded
Arms were recorded in various cantonal and civic registers starting from the fourteenth century throughout the Swiss region.
The family's standing
Recorded among the armigerous families of Switzerland.
Origin & History of the Geno Family in Switzerland
The family name Geno has deep roots in the Neufchâtel region of Switzerland, where records confirm members of the family were established by 1745. During this period, the area was known for its unique political status as a principality that maintained strong ties to the Prussian monarchy while operating under its own local customs. Families living in this region often worked in trades related to watchmaking, agriculture, or the textile industry, which were the primary drivers of the local economy. The name likely evolved from regional dialects or linguistic shifts common in the Jura Mountains, reflecting the blend of French and German influences that defined the area. By settling in Neufchâtel, the early Geno family became part of a community that valued craftsmanship and civic stability, helping them build a lasting presence that persisted through the changing political landscape of the eighteenth century.
Related Branches & Arms
Root word
Eugenius
Derived from the Greek word eugenes meaning well-born or noble.
This name
GenoA Swiss-Italian surname originating as a shortened form of names like Eugenio or Genesio.
also spelled
Guenauds
Guenaude
Geno
Documented Sources
J. B. Rietstap, Armorial Général, Gouda: G. B. van Goor Zonen, 1884–87
Bovet, Félix. Histoire de la ville de Neuchâtel. 1860
Archives de l'État de Neuchâtel, Fonds de l'Ancien Régime, Registres paroissiaux
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