Coat of Arms & Family Crest Details
J. B. Rietstap, Armorial Général, Gouda: G. B. van Goor Zonen, 1884–87
Blazon (the actual original written record)“De gu. au lion d'or.”
A record of documented arms, meaning and origin, researched for the Heers family of Belgium.
J. B. Rietstap, Armorial Général, Gouda: G. B. van Goor Zonen, 1884–87
Blazon (the actual original written record)“De gu. au lion d'or.”

The Heers arms were recorded in Belgium, c. 1737.
Arms such as these were typically recorded in Brabant.
Brabant lay at the heart of the Low Countries, where the trade routes met. Its towns were wealthy and its landowners many, and both kinds of family kept arms, which is why the region is so heavily represented.
This is where the arms were entered in the register. Families often moved to other parts of the country, so the same name can turn up in more than one region.
In Belgium, a coat of arms is considered personal property that is passed down through the male line to legitimate descendants. Families often use the same shield design across generations to show their shared heritage. If a branch of the family wants to change the design, they must apply for an official update to their specific version of the arms.
The family name Heers finds its historical roots in the region of Brabant, where records confirm the presence of family members as early as 1737. The name itself is likely locative, meaning it was originally adopted by individuals who lived in or near a place called Heers. In the Low Countries, it was common for families to take their surnames from the specific village or manor where they held land or worked as tenant farmers. During the eighteenth century, Brabant was a bustling area known for its agricultural productivity and trade, which likely provided a stable environment for the family to establish their roots. As the family grew, they integrated into the local community, participating in the social and economic life of the region while maintaining their connection to the geography of their ancestral home.
An ancient Germanic term referring to an army or a warrior host.
